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The Production Diary

Fashion in the Metaverse

Fashion in the Metaverse – a conversation with Natalie Xenita, Managing Director – IMG Afterpay Australian Fashion Week Wednesday, 3rd August 2022. Yesterday we broadcast to LinkedIn, Episode 04 of the Matty Harrison Show with IMG’s Vice President-Managing Director, IMG Fashion Events & Properties Asia Pacific, Natalie Xenita.  From a strategic marketing perspective, there are several aims of the Show – The usual – Increase brand awareness and generate revenue… Read More »Fashion in the Metaverse

Lights Camera Action Service

THE PRODUCTION DIARY In today’s preset production world of Tiktok, Instagram Stories, Zoom meetings & Canva artwork, the consumer or corporate customer often expects to create content as simple as shooting, adding a template, and uploading. It’s a drizzling Monday, May morning here in Sydney town today which seems the norm after the last six months of nearly constant rain. Back in the Big Dog Studio, it’s been a big… Read More »Lights Camera Action Service

Unreal Engine 5

THE VIRTUAL PRODUCTION DIARY. The weekend deep-diving into the just-released version 5 of the @unrealengine (UE5) virtual production technology we have been learning over the last couple of years. The CGI quality jump in this version is astounding (but it is stretching my high-end computer system). Like all new software – not everything goes exactly the way you expect it to – my studio camera is just a black shadow… Read More »Unreal Engine 5