Experienced, “hands-on”, results-driven, digitally savvy marketing leader specialising in customer experience, data-driven marketing strategy, content production and social media. A deep understanding of consumer behaviour, data analytics & marketing technology with over 20 years of managing people, projects, budgets, to business objectives.
THE PRODUCTION BLOG Content is still king but a challenge for many small to media sized businesses and organisations is the resources required to produce that content – a single camera talking headshot clip won’t cut it OR does it? Above is a quick demo clip we put together yesterday in our virtual studio (a WIP) for a Naked Punt Footy Show Livesteam Project (note/ disclaimer – it’s a bit… Read More »Naked Punt 2021 NRL Footy Tipping
We have a major upgrade coming soon (in the footy offseason) to our little independent virtual production studio & I wonder how long it will be before we outgrow this little shack? For now, it will do. Behind the scenes, so many elements go into producing a live show – sound, lights, technology, talent, & content. And then there’s all the pre & post (but that’s for another day). Objectives… Read More »Virtual Production – Captivate & Boost Viewer Engagement
“Well-being” – be well of yourself.
It was a pleasure being involved with the production of the Shire Wellbeing Festival over the last couple of days from the The Big Dog Studio Sydney – good job Monique Baumann, Lawrence Mitchell and SWF Team.
A Thankful Note – this is a note of thanks to you and is more than just footy. How good is it to have the footy back and hear the roar of the crowd – (even if it is just a soundtrack for now). AND, it doesn’t matter if you’re not a sports fan – it’s more symbolic, from a broader society perspective a very public and clear demonstration that … Read More »Thank You
LiveStream Video Production Studio The Big Dog Studio is a project that has evolved over 15 years. It began with us experimenting with internet video way back in 2003 as a more effective communication tool for builders and tradespeople. Ten years ago we provided website presenters and online video advertising solutions for brands. Five years ago we launched SharksTV – a livestream production unit for the Cronulla Sitherland Sharks. And… Read More »The Big Dog Studio Sydney
A guide for business owners on the benefits and how-to’s of rebranding during a crisis, including steps to ensure success.
How much technology has evolved over 20 years but yet, the human connection & customer experience is just as important today.
This blog post explores the FACE approach to creating customer-centric content. Find out what sets your content apart and how to make sure your message gets through to your customers.