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March 2021

Ideation – The light bulb moment

THE PRODUCTION BLOG – IDEATION It’s 3 AM and very quiet – great creative thinking time for ideation. Now the studio is technically at a level I’m happy (for now) it’s time to get back working on the commercial side of things. Before I put pen to paper and start to mind-map out the problem I can hear the voice of my marketing professor echoing in the distance – the… Read More »Ideation – The light bulb moment

The Production Blog – Media Gamification

Good morning, it’s a beautiful Autumn morning here in Sydney town – the sun is just about to dawn, the birds are singing and any minute now the dog will meander into the studio and want to go for his walk. Yep, it’s less than a week to go until we launch Season III of the Naked Punt Footy Show Project and our first Facebook livestream show using our new… Read More »The Production Blog – Media Gamification