SharkCastTV – Fan Generated Content
Every artist is a brand.
I’m listening to Seth Godin on Tim Ferriss’s Four Hour Week Podcast, a podcast recommended by fellow local Sydney photographer Alexander Kesselaar – it’s a two-hour chat with one of the most popular marketing minds in the world.
Early in the chat Seth talks about “Knowing the Artist” and tells the story of the Dafen Oil Painting village in China’s Guangdong province that produces 60% of the total global volume of reproduction of artworks for mass market – according to this article from the UK’s Daily Telegraph the average sales price is 6o pounds.
“No-one becomes an artist to get rich” says a photo caption, to avoid starvation these painters opt for reproducing mass copies to a mostly non-discerning audience. Where else does this apply?
I’ve played in a cover band for many years – there’s more local gigs. The audience we play to, in the venues we play, want to hear Fleetwood Mac and Jo Cocker covers more than any original verse and composition. Mates Sam Shinazzi, Jimmy Stacks and brother-in-law Justin write and perform originals – less work (until they are famous) but much more creativity. For the band the customer want is to dance and sing along and not marvel in unknown and untested creative pursuits – the band’s differentiation the power to entertain and engage but limited opportunity for creative growth.
Like a fast food restaurant, product creation for mass consumption. Is it compromising your creativity for the cash or maybe the driver is bringing pleasure to others? Can you do both?
Could this be the year?….a pause…. the question goes very deep to every Shark. It’s hard to explain what it is like to be a Sharks Supporter for all this time.
Rugby League Supercoach Jack Gibson once said “waiting for the Sharks to win a Grand Final is like leaving the porch light on for Harold Hold”
This year, like many Sharks supporters (and a bit like the team’s approach), I’ve played it pretty cool – we watched, we’ve celebrated our wins, there’s been no wild declarations. It’s been very tradesmen like – not pretty but getting on with the job (and no apologies to any tradesmen). Defense has been fantastic and from that attack builds.
Break my heart
You gotta love the footy, it’s a great escape. So many memories with family and friends, the shared community emotion and passion.
We’ve had our hearts broken time and time again for such a long time – 41 years to be exact – all my life. I’m not sure there are many professional teams and their supporters who have had to wait that long for our first title? There’s even a Facebook Group called Sharks win a grandfinal before I die
I think of Tommy Bishop, Cliffy Watson, Steve Rogers and the family, Andrew Ettinghausen, good family mate Steve Kneen, Como old boy Roland Beckett, the hundreds of other players and thousands of supporters and never forgetting my dad who died last year – a passionate Sharkies supporter – a tear and a smile – he was buried in his Sharks jumper.
It was the picture of the young bloke on the front page of the Telegraph yesterday that really made me smile – his bedroom emblazoned.
In 1973, at seven years old my Brother Brett and I sat at the SCG with mum and dad watching the Sharks versus Manly.
In 1978, we were there again against Many. (Hartley you suck!)
For a few years, “The Maxys” – Brett, Dad and I performed at the Sharks Home Game Players Presentation in the Auditorium. There’s nothing like a happy Shark.
It’s passion which makes life interesting – in whatever fashion – whether that’s business, music, art, family or the footy.
Could this be “The Year”? we ask again
It stops and makes you wonder what makes a successful team?
My dad told me this several years ago this question about business success.
“It’s not about how big or small, nor how much money you do or don’t have, nor the latest tool and technique, it’s about the people and the way they work together”
The same can be said for any endeavor – whether sport, business or social cause.
To Ricky and the guys, you’ve done a great job, we’re behind you all the way, go out and have some fun – we’re looking forward to next week like you could not believe.
GO THE SHARKS!